Markus advises our clients in public administration and the media sector, with a focus on change management, communication, social media, innovation management and leadership. His specialty is change leadership. Together with a CGI colleague, he developed the 7+3 change management model (in German) to accelerate successful change processes.
He is a Prosci-certified change manager and design thinking coach, a founding member of the German Institute for Change Processes and Digital Business Models, and a professor of communication, media innovations and change management at the Nuremberg University of Technology (in German). Before joining CGI in 2020, Markus, a trained journalist, worked as a newspaper editor, department head of a district office, and head of the media location agency for the Free State of Bavaria.
Throughout his career, he published the following books (in German):
- Change Management in the Public Sector (2021)
- Change Management in the Communications Industry (2020)
- Change in the Media and Communications Industry (2019)
- Chatbots. Automated Communication in Journalism and Public Relations (2019)
- Transforming Media: New Business Models in the Digital World (2017)
- Innovation in the Media (2015)
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